✦ UGC Creator, Content Creator & Creative Strategist

UGC that actually gets your product.

Hi, I'm Rachel!! I'm an engineer turned creative. I've worked with 30+ brands and make ad-ready content that engages and converts.

  • 30+ brands
  • 10 million+ views
  • American
  • Female, 29
  • Native English
Rachel Lee, UGC creator and creative strategist for SaaS AI fintech and travel brands
10M+Views
30+Brands
CreativeStrategist

Brands I've Worked With

Mirage (Captions app), AI video app UGC creator partnership with Rachel Lee
Tailor Brands, SaaS UGC video content creator partnership
Indeed, career app UGC video content creator partnership
altPATH, UGC content creator partnership
CUCKOO, UGC video content for tech brand
Thrive, UGC creator collaboration
CabinZero, travel brand UGC content creator
Omit, UGC video content partnership
APMIC, UGC creator brand deal
Global Yo, travel UGC content creator
Blueground, destination content creator UGC
WILLA, UGC creator platform partnership
CONTINUA, UGC brand partnership with Rachel Lee Curly Money
Engine, UGC brand partnership with Rachel Lee Curly Money
RedGoMobile, UGC content creator brand partnership
Avatara, UGC creator brand deal
OTT, UGC video content partnership
Dear Chocolate, UGC brand partnership with Rachel Lee Curly Money

...and more!

Tech and Apps

For Curiosity (Demo)
For Downloads
To Build Trust
For B2B
For an Organic TikTok Feel
For Variety (Trends)
For a Casual Look
Green Screen
Rachel Lee, destination and hotel content creator, digital nomad UGC creator, 34 countries

Content that turns views into bookings

Hotels, resorts, and travel brands. Shot on location, edited to sell the stay.

4.5K+

TikTok Followers

346K+

Engagements

34+

Countries Explored

Case Study

Omio

One organic travel video, no paid spend behind it. It drove real signups on top of the reach, and the save rate showed people were bookmarking it as a trip-planning resource rather than scrolling past.

80+Signups
10,000Views
234Saves
View on TikTok

Case Study

Hotel Content

Two formats for the same kind of property: one trend-led reel built for reach, one storytime built for the stay itself. Both landed high save rates, which is the signal that matters for hotels, since people bookmark a property to come back and book it later.

Trend-led reel

12.2KViews
594Likes
235Saves

Hotel storytime

36.1KViews
777Likes
782Saves
Hotels
Aesthetic
Story Time
Story Time
Travel & Adventure
Exploring Storytime
55KViews
2,907Likes
1,042Saves
Hidden Gem
14KViews
1,456Likes
584Saves
Public Transportation Tutorial
29.6KViews
397Likes
224Saves
Discover Food
12.3KViews
427Likes
Beauty
18KViews
775Likes
582Saves

What Clients Are Saying

Case Studies

🚀 altPATH
Career Services
$1 to $2Per quiz completion converted
May 2026Ad running since
The performance speaks for itself: your video is converting between $1-$2 per quiz completion, which is significantly better than industry benchmarks for career services. altPATH team
🚀 Willa.io
Creator Tools
Appreciate you and your help on creative direction, this video is awesome! Willa team
🚀 PDF Scanner
Multiple Formats, One Product

Three different formats built around the same app, so the brand could test which angle carried the product best before putting spend behind it.

Skit
Listicle
Storytime
Contact Me

Here's How I Can Help Your Brand

UGC Content

Scripted and shot end to end: hooks, angles, and CTAs written to sell the product, then A/B tested so you know which version to put spend behind.

Creative Strategy

Every campaign starts with what's already working in your category, not a guess:

  • Define your target customer
  • Analyze your competitors' ads
  • Formulate winning ad angles
  • Find the formats to build your next campaign on

Influencer Collabs

Sponsored posts on my own channels, where your product gets in front of an audience that already trusts the recommendation. Organic-first, with usage rights available if you want to run it as an ad.

Campaign Management

Sourcing and managing UGC creators for your campaign. I handle finding the right creators, briefing, and coordination so you get on-brand content at scale without the back-and-forth.

Let's create :)

The fastest way to reach me is by email:
curlymoney55@gmail.com

Usually replies within 24 hours 🩷